Pulsar Spaces Brand

Matte. Minimal.Operational.

A clean black-and-white brand system for product surfaces, marketing pages, partner material and press kits.

Logo System

Use the correct mark for light and dark surfaces. Keep it flat, centered and surrounded by space.

Color System

The visual language is grayscale-first. Accent color is reserved for real product state and action.

Opaque first

No text on visual noise.

Usage Rules

Opaque plates, simple type and generous spacing keep the brand calm and readable.

Logo Assets

Use less. Make it clearer.

These are the core assets. Pick the logo that matches the surface, keep it centered and do not add effects.

Mark for dark surfaces

/logos/pulsar_logo_light.svg

Mark for light surfaces

/logos/pulsar_logo_dark.svg

Wordmark for dark surfaces

/logos/pulsar_logo_full_white.svg

Wordmark for light surfaces

/logos/pulsar_logo_full_black.svg

Tokens

The palette is quiet by default.

Light mode stays white and soft gray. Dark mode stays black and graphite. The page should breathe.

--bg-page

#f2f4f7

#040404

--bg-canvas

#ffffff

#040404

--bg-subtle

#f9fafb

#181818

--border

#eaecf0

#222725

--text-primary

#101828

#edf2f7

--text-secondary

#344054

#bcc7d4

--text-tertiary

#667085

#8793a5

Rules

Minimal does not mean empty.

It means removing decoration until only hierarchy, product clarity and useful whitespace remain.

Use opaque surfaces. Never place text or logos directly on noisy backgrounds.

Keep the brand black, white and token-gray unless color has a functional job.

Use the light logo on dark surfaces and the dark logo on light surfaces.

Keep clear space around the mark equal to at least half the mark height.

Press and partners

Need brand approval?

Send the intended placement and asset usage. We will confirm the right lockup and surface treatment.